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772 Airport Blvd., Suite 1
Ann Arbor, MI 48108
United States
Company Contact
Michelle Delacourt
Designer, Sales & Marketing
7342229798
michelle@kahootztoys.com
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Julie Stern
Sr. Account Manager
Brilliant PR & Marketing
888.808.4465 x740
860.805.4988
julies@brilliantprm.com

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News Releases

KAHOOTZ TOYS KICKS OFF Y’ART LAUNCH WITH A 2019 ASTRA BEST TOY OF THE YEAR WIN AND NEW PR AGENCY OF RECORD

ANN ARBOR, MI. (June 20, 2019) -- Kahootz Toys, makers of classic toys that engage and inspire, today announced that their Pug Puppy themed design, part of the newly launched Y’Art® product line, was awarded the 2019 ASTRA Best Toy for Kids award in the Arts & Crafts 7+ category.

Y’Art is an innovative new arts and crafts activity that makes it easy and fun for Y’Artists of all ages to create amazing textile artwork with the ease of coloring. Simply thread the Y’Art pen with yarn and color in the numbered areas as the yarn magically clings to the themed Grip-N-Stick Y’Artboard. This mess-free, patent-pending technique combines crafting and coloring in an all new way.

The American Specialty Toy Retailing Association (ASTRA) member retailers voted online to select the winning toys that will become “the year’s top picks from America’s play experts” for the 2019 holiday season. The 2019 Best Toy award winners were unveiled at the ASTRA June Marketplace & Academy in Pittsburgh, PA.

Additionally, today the company announced its new PR and Marketing Agency of Record, Brilliant PR & Marketing.

“We're honored to have won the ASTRA Best Toys for Kids award for Y’Art. This is a great way to kick off the launch of this new product line,” said Doug Cass, Kahootz Co-Founder and head of sales. “This wonderful award, coupled with the new partnership with Brilliant PR & Marketing, all adds up to a fantastic new opportunity for retailers to take advantage of a great new arts and crafts product.”

The first set of Y’Art themes, available starting July 15, include: Pug Puppy, Narwhal, Flamingo, Llama and Unicorn.  For more information please visit kahootztoys.com

About Kahootz Toys:

All of us in Kahootz are on a mission to create innovative products that deliver creative and classic play in a whole new way to kids of all ages.  With classic brands that include SPIROGRAPH®, COLORFORMS®, FASHION PLATES®, LATCHKITS®, ROMPER ROOM®, PLASTICINE®, PLAY-DOH®, WATERFULS®, Y’ART® and many more, we are using our skills and passions to make fun stuff with people we trust and respect while having a blast doing it.  That’s why we got into Kahootz in the first place! For more information, visit www.kahootztoys.com, or follow the brand on Twitter @KahootzToys, Facebook @KahootzToysLLC and Instagram @kahootztoys.

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Media Contact:

Julie Stern
Brilliant PR & Marketing
E: JulieS@BrilliantPRM.com
M: 860.805.4988